{"id":19416,"date":"2024-02-16T17:00:42","date_gmt":"2024-02-16T16:00:42","guid":{"rendered":"https:\/\/socialpubli.com\/blog\/?p=19416"},"modified":"2024-02-15T13:46:08","modified_gmt":"2024-02-15T12:46:08","slug":"metricool","status":"publish","type":"post","link":"https:\/\/socialpubli.com\/blog\/metricool\/","title":{"rendered":"Everything you need to know about Metricool"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Have you ever wondered how Community Managers manage multiple Instagram, Twitter or Tiktok accounts for clients without messing around or getting crazy. Well there are multiple websites that will help you manage your accounts on Social Media and one of these amazing tools is Metricool.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Probably you are thinking: What is Metricool?. Is it the best value for your money?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But no worries because by the end of this review, you\u2019ll know the answer, including whether it suits your business\u2019s needs.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/socialpubli.com\/blog\/wp-content\/uploads\/2024\/02\/metricool.png\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-large wp-image-19425\" src=\"https:\/\/socialpubli.com\/blog\/wp-content\/uploads\/2024\/02\/metricool-1024x597.png\" alt=\"metricool app\" width=\"1024\" height=\"597\" srcset=\"https:\/\/socialpubli.com\/blog\/wp-content\/uploads\/2024\/02\/metricool-1024x597.png 1024w, https:\/\/socialpubli.com\/blog\/wp-content\/uploads\/2024\/02\/metricool-300x175.png 300w, https:\/\/socialpubli.com\/blog\/wp-content\/uploads\/2024\/02\/metricool-768x448.png 768w, https:\/\/socialpubli.com\/blog\/wp-content\/uploads\/2024\/02\/metricool-1536x896.png 1536w, https:\/\/socialpubli.com\/blog\/wp-content\/uploads\/2024\/02\/metricool.png 1572w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<h2><strong>What is metricool?<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Metricool was launched in 2016 by two Spanish software experts, Juan Pablo Tejela and Laura Montells.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Over the years, Metricool has continually added (and adapted) features for social media marketers and entrepreneurs, for example, being one of the first to enable direct scheduling on TikTok which is very useful for brands and companies.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Today, the platform is trusted by leading brands, including Peugeot, Adidas, Volvo, McDonald\u2019s, and Warner Music Group.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Metricool is a tool used to measure your content on social media accounts, online ad campaigns and to schedule content.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">All of this is gathered in one place and your performance can be compared and easily analyzed against those of your competitors to provide insights on how to improve digital strategy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can also\u00a0 arrange, organize, and optimize your content strategy based on levels of audience response.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b>What features does Metricool offer?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Metricool is a tool to manage all of your social media communications, posts, and content. What can you do on Metricool?<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Brands (blogs and websites)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Social media analytics)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Automated reports<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Competitor analysis<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Social media publishing<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">AI text generator (AI writing assistance)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">SmartLinks<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Integrations<\/span><\/li>\n<\/ul>\n<p style=\"text-align: center;\">Also read: <a href=\"https:\/\/socialpubli.com\/blog\/tips-create-contents-marketing\/\">Tips to create contents marketing<\/a><\/p>\n<h2><b>How much does Metricool cost?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Metricool offers four different types of plans according to your needs: Free, Starter, Advanced, and Enterprise.\u00a0 Naturally, each plan includes differing features, benefits, and usage limits.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s see the benefits of each one <\/span><\/p>\n<p><a href=\"https:\/\/socialpubli.com\/blog\/wp-content\/uploads\/2024\/02\/metricool-2.png\"><img decoding=\"async\" class=\"aligncenter size-full wp-image-19429\" src=\"https:\/\/socialpubli.com\/blog\/wp-content\/uploads\/2024\/02\/metricool-2.png\" alt=\"metricool api\" width=\"951\" height=\"660\" srcset=\"https:\/\/socialpubli.com\/blog\/wp-content\/uploads\/2024\/02\/metricool-2.png 951w, https:\/\/socialpubli.com\/blog\/wp-content\/uploads\/2024\/02\/metricool-2-300x208.png 300w, https:\/\/socialpubli.com\/blog\/wp-content\/uploads\/2024\/02\/metricool-2-768x533.png 768w\" sizes=\"(max-width: 951px) 100vw, 951px\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">The <\/span><b>Free plan<\/b><span style=\"font-weight: 400;\"> is currently free for life. It comes with the following features:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Allows you to connect one profile from each social platform (except LinkedIn)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The analysis of five competitor profiles<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">You can scheduled 50 posts per month<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Access to your social media statistics with three months of historical data<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">One SmartLink<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The <\/span><b>Starter plan<\/b><span style=\"font-weight: 400;\"> starts at <strong>$22 per month<\/strong> on the monthly payment or<strong> $18 per month on the annual<\/strong> subscription.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">You can add <strong>5<\/strong> brands, each with an individual set of social network profiles, including LinkedIn for your social media strategy<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">You can schedule 2000 pieces of content per month<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Analysis of 100 competitor profiles\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Downloadable reports<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Multiple smartlinks<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Access to unlimited historical data via analytics for your social media posts<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The <\/span><b>Advanced plan<\/b><span style=\"font-weight: 400;\"> starts at $54 per month on the monthly payment or <strong>$45 per month on the annual<\/strong> subscription.\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">You can add<strong> 15<\/strong> brands<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">You can schedule 5000 pieces of content per month<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Unlimited team access, including the management of roles<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Customizable templates and reports<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Other integrations as Looker Studio or Zapier.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The <\/span><b>Enterprise plan<\/b><span style=\"font-weight: 400;\"> starts at <strong>$172 per month<\/strong> on the monthly payment or <strong>$139 per month on the annual<\/strong> subscription.\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">You can add <strong>50<\/strong> brands<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">You can schedule 10.000 pieces of content per month<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">White label functionality<\/span><\/li>\n<\/ul>\n<h2><b>Pros and Cons of Metricool<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Metricool is one of the best social media management platforms, but as all platforms it has its weaknesses too. Here are the biggest pros and cons of using Metricool as your main management platform.<\/span><\/p>\n<h3><b>Metricool pros<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Brands. <\/b><span style=\"font-weight: 400;\">Allows you to easily view multiple websites or blogs and their associated social platforms in the same space. Also metricool provides update features and makes it easy to connect various networks.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><strong>Inbox:<\/strong> <span style=\"font-weight: 400;\">This feature provides a simple way to communicate with your audience without the spam, distractions, and the issue of logging into different accounts\u2013it\u2019s everything you need in the same place.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Content planner.<\/b><span style=\"font-weight: 400;\"> An excellent customizable social media scheduling tool that allows you to plan months of content, edit on the go, and make use of the video and image editor.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>SmartLinks. <\/b><span style=\"font-weight: 400;\">Get multiple links in the bio on all paid plans to boost your ROI and traffic. You can redirect your audience anywhere you need to.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Competitive research. <\/b><span style=\"font-weight: 400;\">Enables you to access data on up to 100 competitors. In addition, you can view social media analytics across eight social media networks.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Analytics.<\/b><span style=\"font-weight: 400;\"> Metricool provides complete analytics. But it supports more platforms than other tools we\u2019ve tested.\u00a0<\/span><\/li>\n<\/ul>\n<h3><b>Metricool cons<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>The Hashtag Tracker You have to pay <\/b><span style=\"font-weight: 400;\">$9.99 a day individually for Instagram and Twitter works out at $599.40 monthly, which is quite expensive.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Reporting templates. <\/b><span style=\"font-weight: 400;\">Customizable templates are only available on the Advanced plan.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Team access<\/b>. It\u2019s restricted to the Advanced and higher tiers.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center;\">Also read: <a href=\"https:\/\/socialpubli.com\/blog\/marketing-strategies-for-children\/\">Marketing strategies for children<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Have you ever wondered how Community Managers manage multiple Instagram, Twitter or Tiktok accounts for clients without messing around or getting crazy. Well there are multiple websites that will help you manage your accounts on Social Media and one of these amazing tools is Metricool.\u00a0 Probably you are thinking: What is Metricool?. Is it the [&hellip;]<\/p>\n","protected":false},"author":19,"featured_media":19419,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[161],"tags":[312,823,822,490],"class_list":["post-19416","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-networks","tag-instagram-2","tag-manage-socials","tag-metricool","tag-social-media-2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Everything you need to know about Metricool - SocialPubli<\/title>\n<meta name=\"description\" content=\"We show you a complete guide on how to use Metricool. A tool that will help you manage your social networks, analyse them and much more. 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