What is geomarketing, what types exist, and what are its advantages?
One of the marketing techniques that has gained great importance in recent years is geomarketing. This strategy maximizes the efficiency and effectiveness of advertising and marketing campaigns targeted to specific locations. In this article, we will explain what geomarketing is, how it is currently used, its advantages, and its most commonly
Get to know the 5 changes on Twitter for its users
Twitter has been the go-to social network for real-time information and interaction since its founding. Media, politicians, and brands from various sectors have used this platform to publish content that has an immediate impact. However, Twitter has undergone a series of changes since it came under the ownership of Elon Musk,
Will US shut down TikTok to over 100 million users?
TikTok, the global social network -of the moment- is in the crosshairs of the United States Government, for alleged leaking and spying on the data of North American users by China. And from here the big question arises: how dangerous is the threat of shut down TikTok in the United
Mastodon – the Social Network that challenges Twitter
Since Elon Musk became the CEO of Twitter - last April 2022 - he has made some changes that users do not necessarily like, so that some of them have already begun to look for other alternatives such as Mastodon, the social network that this 2023 promises to challenges and
BeReal: What is it and how does the app of the moment work?
BeReal, what it is and how the current app works. If you haven't downloaded it yet, it's time to pay attention. This French social network has arrived as a surprise, being the most downloaded application in the App Store since October 2022, so experts suggest that it will rule social
