AI and Meta How to avoid it?

ia instagram

Artificial intelligence (AI) has been a driver of change in many areas of digital marketing, and Meta, the home company of Facebook and Instagram, is no exception. With the rise of AI at Meta, social media platforms are using the technology to personalise content, improve advertising and optimise the user experience. However, many content creators […]

Exclusive content How to get followers?

In the competitive world of digital marketing, offering exclusive content has become a key strategy to build audience loyalty and stand out from the crowd. But how can you direct your followers to that exclusive content and make sure they value it? Here are some effective strategies to do just that. What is exclusive content? […]

How to do Live Shopping as an Influencer?

livestream shopping

Live shopping has emerged as one of the most powerful trends in the digital marketing world, especially for influencers looking to maximise their impact and engagement on social media. But what exactly is live shopping? It is a strategy that combines live broadcasts with real-time product sales, allowing influencers to interact directly with their audience […]

SocialPubli Academy: Types of influencers based on their followers

types of influencers

No one questions that influencers are key when it comes to planning our brand and product strategy on our social networks. There is no doubt about the benefits of having relevant people in the sector or area in which we want to position ourselves. But do we really know which influencer we should hire on […]

Simone Biles: The Legend is back

simone biles

Simone Biles had returned to the Olympic Games in the best way possible. On her first day of competition she performed the first triple flip in gymnastics history. Having overcome the mental health problems she suffered at the Tokyo Games, three years later the American is ready to add new medals to the seven that […]