ADVERTISING CAMPAIGNS USING INFLUENCERS

Brands that have worked with us

Which social media networks do we work with?

How does Socialpubli.com work?

  • 1. Control your campaigns

    Review the messages for your campaigns before they are published! From the message panel on your dashboard, you can approve, deny or ask for changes from the influencers before any messages are published on their social media networks. Nothing will be published without your prior review and approval.

    And, you can program the time of your choosing to publish? Simple, right?

  • 2. Results in real time

    You can see the profiles of the influencers you’re working with at any time, and the reach of their posts. And, you can measure the interactions of your campaign.

    The more creative you are, the better the results you’ll have. Don’t hesitate to get in touch with our SocialPubli campaign team who can advise you on how to optimize your results.

  • 3. Get detailed statistics about your campaign

    In order to understand your campaign results in depth, just go into the section called statistics, where you can see the main metrics for each campaign: reach, interactions, messages published, etc.

    And you can download a full report in PDF with all the information and share this with other members of your team.

  • 4. Analyze the ROI of your investment

    Do you want to see the return on your investment? This is possible by going into the panel on your dashboard where you can see an economic report for each campaign. You can review all the details regarding the ROI of your campaign – the cost of the content published by our influencers, and the return they obtained.

    No more excuses! Start working with influencers in order to reach into any corner of the market.

CASE STUDIES

AEG

AEG has done a large number of campaigns using influencers, in order to have a constant presence on social media and strengthen the recognition of their brand.

Social media networks

IAB published their Annual Study of Social Media Networks (Estudio Anual de Redes Sociales) with the most recent data available. Does social media influence buying decisions?

Influencer

Many brands have joined the trend towards collaboration with influencers. Everyday there are more brands investing in digital PR strategies in order to amplify their communications.

ADVERTISERS

It’s a proven fact that social media advertising using influencer marketing strategies brings greater engagement with brands than other types of digital strategies. Have you ever considered how effective it could be if you were to give a voice to social media users and let them communicate your messages? Their public, their contacts and followers, - trust them and pay attention to their opinions and recommendations.

Advantages of working with influencers

The first advantage that needs to be pointed out regarding working with influencers or micro influencers is the trust which they transmit to consumers through their social media channels. And, they bring other added value which needs to be kept in mind. To begin with, given that they already have a faithful community which it is segmented by interests, they generate a greater number of interactions which translates into greater engagement and commitment.
In the case of micro-influencers, since these are ordinary people, their publications are perceived to be authentic and honest, so their level of credibility is very high. And we shouldn’t forget that for a smaller investment than you would make using other strategies, they have a greater reach and reach different target audiences.

To all this you have to add that, unlike what happens with traditional online advertising, influencers are not vulnerable to ad blockers. Your campaigns won’t be lost in limbo and will always reach their public.

How a social media strategy works

People turn to social media to get information about a product or service before they buy, which is why it’s so important to be present on social media. SocialPubli.com puts you in contact with influencers so they can communicate your messages, giving them visibility. To set up a social media campaign, all you need is to establish your budget and select the profiles of the influencers who most closely fit with whatever you want to communicate to reach your desired target audience. The influencers will receive an invitation to participate in your campaign and will get right to work becoming your spokespersons.

It’s clear that social media strategies are a strong point for brands. Social media isn’t just for keeping up with news about our friends, but rather it’s used as a means of getting the information which responds to and satisfies our interests. You can’t allow yourself to not be on social media!