How to become a Christmas Influencer
Once December arrives, we start seeing Christmas everywhere – in the stores, in the decorations on the streets and, of course, on social media. Influencer activity increases significantly at Christmas, since this is the month when the campaign possibilities multiply. If you’re an influencer, you have an infinite number of possibilities during the holidays to […]
What’s the Difference Between Celebrities, Influencers and Micro-Influencers?
Influencer marketing is the top strategy used by brands today. It’s impact on users is very attractive for companies and it brings results in terms of engagement and consumer loyalty. And, of course, when it comes time to make a buying decision, 83% of consumers prefer to listen to the opinions of friends or someone […]