WHAT DID WE DO?
At SocialPubli, we created an effective campaign thanks to our broad portfolio of influencers. For this, we worked with microinfluencers who shared Stories and publications on their feed with the product on Instagram.. The campaign, collected under the hashtag #RefreshWithFlavor sought to introduce the producer and describe its characteristics , highlighting its authentic coffee flavor in the country known for its excellent coffee.
WHAT WERE THE RESULTS?

Coca-Cola Café, Colombia
#RecárgateDeSabor
Instagram Stories
Instagram Post
23
15
8,45 %
6,01 %
185.126
146.374
15.649
278
333