Top 5 influencers on mental health

Every 10 October, World Mental Health Day is celebrated to raise awareness and visibility of the importance of psychological wellbeing. In recent years, the rise of social media has changed the way we approach these issues, with influencers emerging as key voices in the conversation. In this blog, we will explore the impact, risks and […]

Black Friday campaign on social networks

Black Friday is one of the most important dates of the year for brands, and social media has become the preferred channel for driving sales during this event. While deep discounts are the main attraction, a well-defined social media strategy can make the difference between just another campaign and a successful Black Friday campaign. Social […]

Exclusive content How to get followers?

In the competitive world of digital marketing, offering exclusive content has become a key strategy to build audience loyalty and stand out from the crowd. But how can you direct your followers to that exclusive content and make sure they value it? Here are some effective strategies to do just that. What is exclusive content? […]

How to do Live Shopping as an Influencer?

livestream shopping

Live shopping has emerged as one of the most powerful trends in the digital marketing world, especially for influencers looking to maximise their impact and engagement on social media. But what exactly is live shopping? It is a strategy that combines live broadcasts with real-time product sales, allowing influencers to interact directly with their audience […]

SocialPubli Academy: Types of influencers based on their followers

types of influencers

No one questions that influencers are key when it comes to planning our brand and product strategy on our social networks. There is no doubt about the benefits of having relevant people in the sector or area in which we want to position ourselves. But do we really know which influencer we should hire on […]

SocialPubli Academy: How to create a brand if you are an influencer

how to create a brand

In the competitive world of social media, influencers are taking a step forward and are not just satisfied with promoting third-party products. Now, they are using their reach and credibility to launch their own brands, creating solid, recognizable businesses. This article will guide you through the process of creating a brand if you are an […]

SocialPubli Academy: Summer photos for influencers and brands

Knowing how to pose in beach photos if you are an influencer or how this type of content should be created if you are a brand, will boost the results of your influencer marketing campaigns. Here are some tips for your summer photos to get interactions and be rewarded by social media algorithms. Pictures of […]

Top 5 fitness influencer for your campaigns

In the competitive world of fitness on social media, there are figures that not only inspire through their physique and workouts, but also create committed and loyal communities. These influencers have transcended beyond simple photos and videos, becoming true icons within the English-speaking fitness industry.   At SocialPubli, we introduce you to five of the most […]

Influencer and neuromarketing, How to apply it?

neuromarketing services

What is neuromarketing? Neuromarketing is the study of how people’s brains respond to adverts and other brand messages by scientifically monitoring brainwave activity, eye tracking and skin response. These neuromarketing techniques are used to study the brain of the customers to predict their decision making behavior. Marketers physiological signals to gain insight into customers motivations, […]

Market segmentation with influencers

customer segmentation analysis

Market segmentation is the practice of dividing your target market into approachable groups. Market segmentation creates subgroups of a market based on demographics, needs, priorities, common interests, and other psychological or behavioral criteria used to understand in a better way the target audience. By understanding your market segments, you can benefit from this orientation in […]