How does an influencer agency work?

how does influencer mar

Having Influencers in your social media campaigns has become a key factor for nearly every brand. Thanks to this marketing strategy, your business can better reach your target audience in a much more natural and personal way than with traditional advertising. But do you know how an Influencer Agency works?  We all have some influence […]

TikTok or Instagram? Depends on who you’re trying to reach!

Tiktok vs Instagram

TikTok is the application of the moment. Everyone talks about it and the application gets downloaded more and more on mobile phones around the world. In fact, in November 2019, it reached 1.5 billion downloads and its creators are still waiting for growth. And although at first its use seems very different from Instagram, the […]

What are NanoInfluencers?

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What are NanoInfluencers? We’ve been talking for a long time about microinfluencers and how great they are, but lately there’s a distinction within them, the nanoinfluencers, with less than 1,000 followers. Do we see how they can help in an influencer marketing strategy? Who are nanoinfluencers? Nanoinfluencers are normal people with a follower base of […]