Market segmentation with influencers

customer segmentation analysis

Market segmentation is the practice of dividing your target market into approachable groups. Market segmentation creates subgroups of a market based on demographics, needs, priorities, common interests, and other psychological or behavioral criteria used to understand in a better way the target audience. By understanding your market segments, you can benefit from this orientation in […]

Pain points: What are they?

pain point marketing

In today’s blog we are going to talk about pain points and how you can solve them, and how it affects influencers. What is the meaning of pain point? Is a persistent or recurring problem (as with a product or service) that frequently inconveniences or annoys customers, in our case influencers. Also we will see […]

How to create a brand?

Building a brand from start to finish is a difficult task full of challenges and doubts and this process takes time, money, and lots of research.But not only this is important but a great business idea or innovative product means nothing if you can’t communicate it to the world specifically in a way that your […]

Top Instagramers for your campaigns

best instagramers

Social media has changed and involved in the last 10 years. Social Media has a big impact in how individuals establish connections and communicate in the contemporary digital age. Among all of these new platforms to establish communication and share stories and experience, Instagram distinguishes itself as the popular one and influential platform, boasting billions […]

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