Sell on TikTok? More and more options nowadays
TikTok is the social network of the moment, everyone wants to be in it and succeed. And businesses must not be left behind. Those companies whose target is Generation X must consider this social network since this audience has migrated massively to this platform. IAB’s annual social media study confirmed that our time on TikTok […]
Work with micro-influencers and create memorable campaigns
Some years ago, we started listening about a new marketing term called influencer marketing, and we could say that, that term has evolved and is different now. Nowadays, the influencer marketing is one of the most effective tactics for businesses to promote their services and products. In this matter, there is an influencer strategy […]
Influencer marketing: How to work to influence in a worldwide crisis?
Influencers are the new faces of businesses around the world since they have the power to get their audiences engaged and aware of what they are promoting. And as it may sound easy, being an influencer it’s a huge challenge. Right now, brands face a new obstacle, to communicate their messages while a worldwide lockdown is present. […]
TikTok or Instagram? Depends on who you’re trying to reach!
TikTok is the application of the moment. Everyone talks about it and the application gets downloaded more and more on mobile phones around the world. In fact, in November 2019, it reached 1.5 billion downloads and its creators are still waiting for growth. And although at first its use seems very different from Instagram, the […]
