Boost Your Sales and Customer Engagement with Effective Cross Selling Strategie
Cross selling is a powerful marketing and sales strategy used by businesses to increase both revenue and customer engagement. This tactic involves recommending related or complementary products or services to customers who have already shown buying intent or completed a purchase. Below, you’ll find a comprehensive overview of cross selling, including its benefits, best practices, […]
Creating urgency: How FOMO Marketing can transform your business
The marketing world is ever-evolving, and businesses worldwide strive to connect with consumers on a more emotional and urgent level. One highly effective strategy is harnessing the power of FOMO—Fear of Missing Out. This marketing approach taps into consumers’ anxiety about missing out on exciting opportunities, urging them to engage with time-sensitive offers. What is […]
Marketing Strategies for Blue Monday
What is Blue Monday? Blue Monday refers to the third Monday in January, widely considered the saddest day of the year. This concept is based on a combination of factors, such as winter weather, post-holiday debt, failed New Year’s resolutions, and lack of motivation. Originating as an advertising campaign in 2005 by a travel agency, […]
What is TikTok Shop and how it works?
TikTok has quickly become one of the most popular social media platforms globally, capturing the attention of millions with its engaging short-form videos. As it continues to evolve, TikTok has ventured into the realm of e-commerce with the introduction of TikTok Shop. This feature integrates online shopping directly within the app, creating a comprehensive experience […]
Top 5 influencers on mental health
Every 10 October, World Mental Health Day is celebrated to raise awareness and visibility of the importance of psychological wellbeing. In recent years, the rise of social media has changed the way we approach these issues, with influencers emerging as key voices in the conversation. In this blog, we will explore the impact, risks and […]
Work with micro-influencers and create memorable campaigns
Some years ago, we started listening about a new marketing term called influencer marketing, and we could say that, that term has evolved and is different now. Nowadays, the influencer marketing is one of the most effective tactics for businesses to promote their services and products. In this matter, there is an influencer strategy […]
Choosing the right influencers
Marketing with influencers is a form of marketing already known by everyone, for the ability to impact on the public and users of social networks. We live permanently connected to our social networks and we receive hundreds of stimuli through our Feed and/or timeline. Instagram, Twitter, Youtube have become our direct connection with celebrities, bloggers, […]
This was SocialPubli.com in 2018
2018 was a great year for influencers, advertisers, and for SocialPubli. There were many new influencers who registered on our platform, we sent them more campaigns than ever, and they have shared the brands’ messages with large numbers of users on social media. The international expansion of our Influencer marketing agency Spain was becoming too small for […]
Hello Kitty: the success of influencer marketing
Influencer marketing is something that most brands include in their strategies. Some use influencers at specific moments for launches or events and other marketing strategies, like Daniel Wellington, are built around influencers. For Hello Kitty, influencer marketing was the key to continuing to be relevant today. How they did do it? Influencer marketing Created in […]
What Tinder teaches us about Influencer Marketing
What does Tinder have to do with Influencer Marketing? More than you think … just use a little imagination. First, it has replaced other traditional media, and often ends up working better than they do, the same way that influencer marketing does. But it’s not only that, because Tinder can also teach us marketing lessons […]
