International Women’s Day
Recognizing the Vital Role of Women in different areas and as divulgators in Social Media. Every year, on March 8th, the world comes together to speak out loud on equality, equity, rights, accessibility, inclusion, diversity and intersectionality under the International Women’s Day umbrella. Since it’s not a day to superfluously celebrate, it seems legit to […]
What is social media marketing?
Social media nowadays is much more than platforms for entertainment; it has become necessary for businesses of all sizes to reach customers. People use social media for tips, advice, inspiration or connecting with other people. What is social media marketing? Social media marketing is a form of digital marketing that helps the already known […]
Brands & Influencers affinity
At SocialPubli, we have the latest innovation: Brands & Influencers affinity, the tool with which you can find out - in real time - the history of brands with which the influencers, whose profiles seem attractive to you, have carried out campaigns. With this, we will facilitate and ensure accurate identification of influencers to launch [...]Influencers Selling Marketing
BOOST TO RESULT: PAID MEDIA WITH INFLUENCER CONTENT With Boost, we convert the content created by an influencer into paid ads through TikTok and Meta (Instagram and Facebook). Now, in addition to CPC or CPM campaigns, we can do it by result obtained (lead, sales…) by including the conversion pixel provided by the client. And [...] Keys to succeed in advertising with influencers
We make it clear from the outset! There are no unique and written-in-stone guidelines when it comes to creating strategies with influencers. However, there are some keys that will guide and help you achieve better results with your actions. At SocialPubli, we give you some keys to succeed in advertising with influencers. Pay attention! 1️⃣ […]
Mastodon – the Social Network that challenges Twitter
Since Elon Musk became the CEO of Twitter – last April 2022 – he has made some changes that users do not necessarily like, so that some of them have already begun to look for other alternatives such as Mastodon, the social network that this 2023 promises to challenges and unseat the blue bird social […]
Tips to strengthen the relationship between brands and influencers
Collaborations between influencers and brands are vital and increasingly frequent advertising activities in digital marketing strategies. However, it is essential that there’s a good working chemistry. For this reason, at SocialPubli we give you 7 tips to strengthen the relationship between brands and influencers. 1- Select the right influencers […]
BeReal: What is it and how does the app of the moment work?
BeReal, what it is and how the current app works. If you haven’t downloaded it yet, it’s time to pay attention. This French social network has arrived as a surprise, being the most downloaded application in the App Store since October 2022, so experts suggest that it will rule social media in 2023. From photos […]
Microinfluencers, the commitment of brands in 2023
A loyal community, their specialization in a specific niche and high engagement in their social profiles make microinfluencers, the commitment of brands in 2023. It is increasingly common to see how brands seek success in their campaigns by hiring influencers with fewer followers but with more interaction on their social channels. In addition, brands value […]
The 7 Social Network trends for 2023
Social networks have gone from being a simple means of communication to become essential platforms in the business world. We tell you what are the trends in Social network that you should take into account to make the most of their potential this 2023. 1- Tiktok, the new search engine par excellence It started out as […]
