Advantages of An Effective Influencer Strategy
Today, many brands are joining the trend of collaborating with influencers. Everyday there are more companies investing in digital PR strategies in order to amplify their communications. According to the IAB “2016 Annual Study of Social Networks”, 85% of users on social media platforms follow influencers using these platforms. For
How to Make Your Content Go Viral on the Social Networks
When content goes viral, it creates a phenomenon with tremendous impact. The content propagates by itself on social media and this means it reaches a much larger number of people. The key is to create quality content which attracts the user’s attention and which leads to their interaction with the
Your Personal vs. Professional Social Media Networks
What began as a tool for personal use has quickly become an essential strategy for brands and corporations. So much so that job openings have began to appear to professionalize its use. We’re talking about social networks, and we can’t remember what it was like to live without them. We use
International Women’s Day: The Queen of Instagram
Today is International Women’s Day, and to celebrate it, we have reviewed the most followed accounts of women on Instagram. It should come as no surprise that besides being the female stars of Instagram, the top three spots also belong in the TOP 5 worldwide in number of followers. Do
