Why You Should Incorporate Instagram Stories in Your Digital Marketing Strategy

Instagram Stories can revolutionize your digital marketing strategy. Chey an change the way you relate to your followers and let you achieve all of your business goals. Would you like to know how to make the most of this potential? Visibility of stories Based on the latest data from October of 2017, Stories had 300 […]

How to become a Christmas Influencer

christmas influencer

Once December arrives, we start seeing Christmas everywhere – in the stores, in the decorations on the streets and, of course, on social media.  Influencer activity increases significantly at Christmas, since this is the month when the campaign possibilities multiply. If you’re an influencer, you have an infinite number of possibilities during the holidays to […]

What’s the Difference Between Celebrities, Influencers and Micro-Influencers?

influencers

Influencer marketing is the top strategy used by brands today.  It’s impact on users is very attractive for companies and it brings results in terms of engagement and consumer loyalty.   And, of course, when it comes time to make a buying decision, 83% of consumers prefer to listen to the opinions of friends or someone […]

Myths About Influencers

There are a lot of myths surrounding influencers and what they do.  Some people might imagine them as having perfect lives, no problems at all, and looking at the world through rose-colored glasses.  But they would be wrong!  Influencers are normal people, just like us.  That’s why we like them and why we believe what […]

Major Campaigns Using Branded Content

Branded Content

Being a brand that just manufactures products or sells services, and presenting yourself this way to consumers, simply doesn’t work anymore.  Today we are used to feeling the essence of a brand,  being   engaged, feeling excited, and connecting with the brand.    Branded content seeks to build loyalty from the consumer and they want their content […]

How To Go From Being a Micro-Influencer to Becoming a Macro-Influencer

On Saturday, October 28th, 2017, Samsung MadFun was held,- this is the biggest festival of viral phenomenon.  Some of Spain’s best known YouTubers made presentations for their followers in the city of Barcelona.  If you’re a micro-influencer and you want to know how to be up on stage at a festival like Samsung MadFun, then […]

Keys to a Successful Marketing Strategy Using Social Media

marketing de influencers

Social media is powerful tool and brands know it.  That’s why they’re turning more and more to influencer marketing, –  the successful strategy that lets companies reach into any corner of the market using influencers. We already know that consumers trust the opinions of their friends and family more than those of anybody else.  That’s […]

SocialPubli.com changes the rules of the game using influencer marketing: Infographic

  Influencer marketing is essential for brands.  It’s a strategy by which brands become known using influencers:  people who are able to persuade their followers and increase brand awareness though their posts on social media or blogs.  In some ways they are the link between the brand and its target audience. But we believe that […]

Keys to avoid boring your audiences on Instagram

publicidad en instagram

Making extra money by posting ads on Instagram is the primary motivation of micro-influencers.  In many cases, the more important goal is to make sure the influencer’s profile doesn’t turn into an advertising catalog.  To prevent this, there are a number of keys points that influencers should keep in mind; Know your audience:  Knowing which […]

How to work with influencers so your Instagram campaigns will be winners

campañas instagram

If you’re planning to start an ad campaign on social media using influencers as the spokespersons for your brand, it’s important to keep in mind some of the important tips on working with them that we’re going to share with you below. Emphasize with Influencers!  Put yourself in their shoes! Picture yourself as the influencer […]