Dark Posting for Influencers: How to Run Targeted Ads
Dark posting is a powerful advertising strategy that allows influencers and brands to create highly targeted ads on social media platforms without publishing them on their main timeline or feed. This approach offers several advantages for influencer marketing campaigns. Targeted Reach Dark posts enable precise audience targeting based on demographics, interests, behaviors, and other criteria. […]
Bluesky: the new alternative to X that’s revolutionizing microblogging
Social media is now an integral part of our daily lives. From sharing thoughts to engaging with diverse communities, these platforms have transformed the way we communicate. However, the recent transition from Twitter to X and the changes it brought have left many users searching for alternatives. This is where Bluesky comes in—a new social […]
Best Apps for Instagram Stories to Get Awesome Results!
Do you want to impress your followers with your Instagram Stories? You don’t have to be an expert designer to create beautiful and original stories. There are tools that allow you to work with templates, add text, change fonts, create collages and give you lots of options to quickly edit your stories like a real […]
2020 Christmas Social Media Campaigns
The brightest time of the year is now here. Christmas has invaded the streets with twinkling lights, and marketing agencies are preparing for one of the biggest advertising campaigns of the season. This year everything will be more digital than ever, so the brands must focus on online channels. Influencers have become a key factor […]
2020 Black Friday Social Media Campaigns
The last Friday of November is when we celebrate the notorious Black Friday, which is for many of us, the starting point for Christmas shopping. This year, the date is November 27 and brands are already warming up for a day when online shopping is expected to increase dramatically. That’s why, now more than ever, […]
Choosing the right influencers
Marketing with influencers is a form of marketing already known by everyone, for the ability to impact on the public and users of social networks. We live permanently connected to our social networks and we receive hundreds of stimuli through our Feed and/or timeline. Instagram, Twitter, Youtube have become our direct connection with celebrities, bloggers, […]
Influencers are becoming brands heroes
As far as marketing is concerned and if today there is a king, it would be influencer marketing. Campaigns with influencers can be very effective and it has been demonstrated, but they require a studied strategy and good planning. When a brand decides to invest in influencer marketing, it looks for three main benefits: Increase […]
Campaigns With Influencers: The Best Online Strategy
Currently, if you are a brand and want to become better known, what is the key to increase your sales, create awareness, strengthen brand image, increase commitment and engagement? Everyone will be thinking the same thing,- you have to become known on social media. Nowadays, the principal online strategy to achieve all these objectives is […]
How Influencer Marketing Works in China
Although for now we do not plan to enter the Asian market, it’s always interesting to see how influencer marketing works in other countries, such as China. It seems that it will be more difficult to adapt to the Chinese market than to the rest of European and the Latin American countries, where we are already expanding. Influencer marketing data in […]
6 Platforms to Make Money Using Your Social Media
If you have a strong community of followers and want to make money with your social media connections, without compromising your style, these six platforms will work well for you. 1 – SocialPubli.com With 60,000 influencers and more than 1,500 campaigns, at SocialPubli.com we pay influencers to create and share content on their social networks. […]
