Dark Posting for Influencers: How to Run Targeted Ads
Dark posting is a powerful advertising strategy that allows influencers and brands to create highly targeted ads on social media platforms without publishing them on their main timeline or feed. This approach offers several advantages for influencer marketing campaigns. Targeted Reach Dark posts enable precise audience targeting based on demographics, interests, behaviors, and other criteria. […]
Bluesky: the new alternative to X that’s revolutionizing microblogging
Social media is now an integral part of our daily lives. From sharing thoughts to engaging with diverse communities, these platforms have transformed the way we communicate. However, the recent transition from Twitter to X and the changes it brought have left many users searching for alternatives. This is where Bluesky comes in—a new social […]
2020 Christmas Social Media Campaigns
The brightest time of the year is now here. Christmas has invaded the streets with twinkling lights, and marketing agencies are preparing for one of the biggest advertising campaigns of the season. This year everything will be more digital than ever, so the brands must focus on online channels. Influencers have become a key factor […]
2020 Black Friday Social Media Campaigns
The last Friday of November is when we celebrate the notorious Black Friday, which is for many of us, the starting point for Christmas shopping. This year, the date is November 27 and brands are already warming up for a day when online shopping is expected to increase dramatically. That’s why, now more than ever, […]
Campaigns With Influencers: The Best Online Strategy
Currently, if you are a brand and want to become better known, what is the key to increase your sales, create awareness, strengthen brand image, increase commitment and engagement? Everyone will be thinking the same thing,- you have to become known on social media. Nowadays, the principal online strategy to achieve all these objectives is […]
6 Platforms to Make Money Using Your Social Media
If you have a strong community of followers and want to make money with your social media connections, without compromising your style, these six platforms will work well for you. 1 – SocialPubli.com With 60,000 influencers and more than 1,500 campaigns, at SocialPubli.com we pay influencers to create and share content on their social networks. […]
Keys to a Successful Marketing Strategy Using Social Media
Social media is powerful tool and brands know it. That’s why they’re turning more and more to influencer marketing, – the successful strategy that lets companies reach into any corner of the market using influencers. We already know that consumers trust the opinions of their friends and family more than those of anybody else. That’s […]
Keys to avoid boring your audiences on Instagram
Making extra money by posting ads on Instagram is the primary motivation of micro-influencers. In many cases, the more important goal is to make sure the influencer’s profile doesn’t turn into an advertising catalog. To prevent this, there are a number of keys points that influencers should keep in mind; Know your audience: Knowing which […]
How to do “classy” clickbait
Clickbait is considered to be false advertising and bad. But, what if we were to use it with care? What if we used it properly, like a true English gentleman would. The purpose of clickbait is to attract attention and make people click. There is nothing wrong with describing content in an interesting way, in […]
Collections, The New Advertising Format from Facebook
The social network of Mark Zuckerberg surprises us on a weekly basis with new tools and functionalities (we already told you a few weeks ago about how he’s developing his own Artificial Intelligence). This time we want to focus on Collections, the new ad format which Facebook just announced in its blog. Context It is […]
