Five influencer campaigns that really nailed it

Influencer campaigns have emerged as one of the most effective strategies in marketing. New audiences are reached, the brand’s image is improved, traffic and interaction are achieved … Many brands obtain good results, but very few have known how to really take advantage of the potential of influencer campaigns like these companies have. Shall we […]
Engagement is now the key to participating in campaigns

At SocialPubli.com, we have always said that #WeAreAllInfluencers, because it’s not the number of followers that makes someone an influencer. We know that Cristiano Ronaldo’s posts have an audience reach of millions, but our bet is on the authenticity and interaction of the micro-influencers. That’s why we want to give the engagement rate the importance […]
Advertising on social media in 2018: How things have changed for each platform

The digital landscape changes and evolves on a daily basis. Advertising on social media has to do the same. What worked before doesn’t necessarily work now, and trends may appear which can be leveraged in your marketing strategies. So, let’s review the current state of the main social media networks, along with the keys that […]
How to Do Marketing on Instagram in 2018

Instagram reigned in 2017, bringing in more than 800,000 active users every month. With this audience size and its visual impact, it’s to be expected that brands will want their campaigns to be present on Instagram. With the continual updates coming out, the recommended marketing practices continue to change and evolve. Just because something worked […]
What to Upload on Instagram to Get Likes

If we were already talking about how to win followers on Instagram, and we want to continue down that path to success, then we have to stay up to date with what’s going on today. It’s important to continue to pay attention to the latest trends and to be aware of what to upload on […]
Microinfluencers: this is how you can earn money with your social networks

Although many people may think otherwise, being a micro-influencer requires a lot of work and dedication. It’s a part of you that’s active 24 hours a day, looking for new opportunities and new ideas. And when you find them, you have to work to bring them to life and make them special. You have to […]
Instagram news: connection times and notification of screenshots

Instagram never stops adding new features to its application. As we already told you a few weeks ago, Instagram has been planning to introduce screenshot notifications and notifications of the last connection time. Both functions are controversial because they diminish the privacy of the user. So let’s look at the latest news from Instagram! Last […]
What’s New on Instagram for 2018

We have now entered 2018 and this is the perfect time to look ahead and get ready for what Instagram has prepared for us. The year 2017 ended with some great updates, such as the new Insta-stories pinning feature. They also added much more detailed statistics for company profiles. What is clear is that improvements […]
Brands Will Have Even Less Visibility on Facebook

Pages with 10,000 followers and posts that barely reach 300 impressions. This is the daily bread for companies and media on Facebook. This difference in visibility will soon be accentuated and it has brands very worried. Every hour, 1,500 posts compete to appear on the “Wall” of the users. And how does Facebook decide which […]
Tips for looking good in selfies

Every good influencer must perfectly master the art of the selfie. A bad picture can toss out your average number of likes. That’s why we are revealing the best tricks to looking good in selfies, which will have your followers giving you a lot of “likes”. Choose the ideal angle. You must raise your smartphone […]