How to become a Christmas Influencer

Once December arrives, we start seeing Christmas everywhere – in the stores, in the decorations on the streets and, of course, on social media. Influencer activity increases significantly at Christmas, since this is the month when the campaign possibilities multiply. If you’re an influencer, you have an infinite number of possibilities during the holidays to […]
What’s the Difference Between Celebrities, Influencers and Micro-Influencers?

Influencer marketing is the top strategy used by brands today. It’s impact on users is very attractive for companies and it brings results in terms of engagement and consumer loyalty. And, of course, when it comes time to make a buying decision, 83% of consumers prefer to listen to the opinions of friends or someone […]
How to Get Real Followers on Instagram

One of the biggest obsessions of influencers is getting a lot of followers on Instagram. Sometimes Instagrammers decide to take the easy way out and buy followers. Other times, they use a strategy of “follow for follow” and “like for like”. That means they share LIKES all over the place without paying any attention to […]
Myths About Influencers

There are a lot of myths surrounding influencers and what they do. Some people might imagine them as having perfect lives, no problems at all, and looking at the world through rose-colored glasses. But they would be wrong! Influencers are normal people, just like us. That’s why we like them and why we believe what […]
Influencer campaigns during Black Friday

It’s been several years now since Black Friday arrived in Spain and its popularity just continues to grow. The tradition of Black Friday comes from the U.S. and is held the day after Thanksgiving. Black Friday is the last Friday in November and the day when Christmas shopping officially begins. Brands take advantage Black Friday […]
Major Campaigns Using Branded Content

Being a brand that just manufactures products or sells services, and presenting yourself this way to consumers, simply doesn’t work anymore. Today we are used to feeling the essence of a brand, being engaged, feeling excited, and connecting with the brand. Branded content seeks to build loyalty from the consumer and they want their content […]
Is Social Media Safe for Children? How to Delete an Account on Instagram

Facebook, Twitter, YouTube, Pinterest, Instagram…. Who doesn’t have a profile on at least two of these, and maybe on all of them? These are some of the most popular social media networks in the world. In fact, a study in Digital in 2017 Global Overview , from We Are Social and Hootsuite, shows that there […]
How To Go From Being a Micro-Influencer to Becoming a Macro-Influencer

On Saturday, October 28th, 2017, Samsung MadFun was held,- this is the biggest festival of viral phenomenon. Some of Spain’s best known YouTubers made presentations for their followers in the city of Barcelona. If you’re a micro-influencer and you want to know how to be up on stage at a festival like Samsung MadFun, then […]
Keys to a Successful Marketing Strategy Using Social Media

Social media is powerful tool and brands know it. That’s why they’re turning more and more to influencer marketing, – the successful strategy that lets companies reach into any corner of the market using influencers. We already know that consumers trust the opinions of their friends and family more than those of anybody else. That’s […]
SocialPubli.com changes the rules of the game using influencer marketing: Infographic

Influencer marketing is essential for brands. It’s a strategy by which brands become known using influencers: people who are able to persuade their followers and increase brand awareness though their posts on social media or blogs. In some ways they are the link between the brand and its target audience. But we believe that […]