The Power of Micro-Influencers

Today it is extremely common for brands to include some kind of influencer activity as part of their social media marketing strategy. So, what happens when it is time to decide who you’re going to create your campaign with. Which is better: should you choose celebrities or anonymous users on social media? In this article, […]
How to Create an Attractive Profile on Instagram

Your favorite Instagrammers all lead different lives. One publishes their luxury trips and shows hotels with extravagant showers. Another, on the other hand, travels with a caravan and stays at campsites far removed from the city. Another might post healthy recipes and drink de-tox smoothies. And it’s most likely that you’re following the account of […]
Collaborative Intelligence and the Future

Collaborative intelligence developed in the digital environment, without any physical limitations and giving everyone a voice. Users act autonomously, contributing their ideas and individual experiences in order to create something or solve a problem. Wikipedia was the start of this, although with certain differences. In their case, it could be called collective intelligence because although […]
The latest in social media news that you missed this summer

How was your summer? Great? We hope so, and we hope you returned from the beach sun-tanned and relaxed. For sure you didn’t disconnect from your social media networks so you could upload photographs of your legs in the sun or the beautiful sunsets. Meanwhile, new things continued to happen on social media and, naturally, […]
The Best Local Ads…. In the World

In this era of “over” information, we get lost in the constant barrage of campaigns and virals which hit us from all sides. Therefore, we wanted to breathe for a moment now to shine the spotlight on some ads which were made for local populations and which show a huge amount of creativity and charm. […]
Storytelling: the art of telling a story

Art can be defined as any creative situation, aesthetics or communicative with emotional purposes. This is what we hope to achieve, since storytelling is an art form. With storytelling, we hope to tell stories in a magical way and connect with our users, seeking their empathy and transporting them to another world which the story […]
How to do “classy” clickbait

Clickbait is considered to be false advertising and bad. But, what if we were to use it with care? What if we used it properly, like a true English gentleman would. The purpose of clickbait is to attract attention and make people click. There is nothing wrong with describing content in an interesting way, in […]
The first virals on the Internet

Our lives would be a little less exciting without all the entertainment that memes and viral posts have given us. The Internet (and its users) never cease to surprise us with their flashmobs, fails, funny songs, and clothes that separate the planet into two sides. But, — how has this panorama changed over the years? […]
Evolution of The Emoji

Of all the languages in the world, there is one which is universal and can be understood anywhere on the planet: The language of the emoji. There was a time when they were the latest novelty. But with the passage of time they have become just another way of communicating. The first emojis were faces […]
SocialPubli.com Nominated for “Top Digital Innovator” at the PortadaLat Awards

We could not be more pleased with our nomination for “Top Digital Innovator” at the PortadaLat Awards 2017, an event which brings together the top professionals in business and marketing. We need your vote to win and to continue growing and bringing you the best campaigns! The event, which is now in its 9th year, […]