How does the Tiktok algorithm work?
TikTok has become one of the most influential platforms in the world, and understanding how its algorithm works is key for any content creator who wants to maximise their impact. TikTok’s algorithm is the engine that decides which videos are shown to users, and understanding it can help you gain followers and, most importantly, go […]
Social media content calendar
Planning and organising your posts is essential to maintaining a consistent and effective social media presence. A social media content calendar not only helps you stay on top of what you’ll be sharing, but also allows you to align your posts with your marketing goals, ensuring that each piece of content has a clear purpose […]
Exclusive content How to get followers?
In the competitive world of digital marketing, offering exclusive content has become a key strategy to build audience loyalty and stand out from the crowd. But how can you direct your followers to that exclusive content and make sure they value it? Here are some effective strategies to do just that. What is exclusive content? […]
How to do Live Shopping as an Influencer?
Live shopping has emerged as one of the most powerful trends in the digital marketing world, especially for influencers looking to maximise their impact and engagement on social media. But what exactly is live shopping? It is a strategy that combines live broadcasts with real-time product sales, allowing influencers to interact directly with their audience […]
SocialPubli Academy: Types of influencers based on their followers
No one questions that influencers are key when it comes to planning our brand and product strategy on our social networks. There is no doubt about the benefits of having relevant people in the sector or area in which we want to position ourselves. But do we really know which influencer we should hire on […]
SocialPubli Academy: TikTok metrics to check your account reach
TikTok has become one of the most influential platforms for content creators and influencers. Understanding and using TikTok metrics is essential to measuring the success of your campaigns and improving your strategy. In this article, we show you how to use TikTok metrics so you can get an overview of the impact of your campaigns […]
SocialPubli Academy: How to create a brand if you are an influencer
In the competitive world of social media, influencers are taking a step forward and are not just satisfied with promoting third-party products. Now, they are using their reach and credibility to launch their own brands, creating solid, recognizable businesses. This article will guide you through the process of creating a brand if you are an […]
SocialPubli Academy: How to create an influencer brand identity
In the world of digital marketing, every influencer needs much more than a name: a personal brand with a recognizable corporate visual identity. This identity not only helps influencers stand out from the crowd, but also enhances their collaborations with brands by sharing recognition and credibility. Today, at SocialPubli Academy, we will tell you why […]
SocialPubli Academy: Summer photos for influencers and brands
Knowing how to pose in beach photos if you are an influencer or how this type of content should be created if you are a brand, will boost the results of your influencer marketing campaigns. Here are some tips for your summer photos to get interactions and be rewarded by social media algorithms. Pictures of […]
How to create brand positioning?
In the influencer market, brand positioning is critical to stand out in a competitive landscape and connect with your audience in a meaningful way. An effective positioning strategy not only helps you differentiate yourself from the competition, but also allows you to establish a clear and memorable identity in the minds of consumers. What is […]
