How does an influencer agency work?

Having Influencers in your social media campaigns has become a key factor for nearly every brand. Thanks to this marketing strategy, your business can better reach your target audience in a much more natural and personal way than with traditional advertising. But do you know how an Influencer Agency works? We all have some influence […]
Do you know why Reels is winning relevance on Instagram?

Two months after the global launch of Instagram Reels, we are seeing the results of how users are incorporating the new format into their Instagram consumption. Also, how is affecting the organic reach of the rest of publications and why Reels wins relevance on Instagram. If you are an Instagram user you surely noticed that […]
The TikTokers Who Are Killing It in Spain 2020

TikTok is killing it, and that’s a fact. The Chinese short-video platform has generated 14 million downloads in Spain and it doesn’t look like it’s going to stop soon, as each day it has even more followers. Furthermore, content creators and brands know it and are joining in to develop their marketing strategies. Sometimes they […]
Practical Guide to Understanding Statistics on Instagram
Instagram is one of the most used social media networks in the world. It’s the perfect place to publicize your content and, if utilized in an intelligent way, generate unique interaction with your followers. That is why today we bring you a practical and basic guide to understanding Instagram statistics. The application offers its users […]
The best memes that have outstanded this 2020

2020, in general, is not being a good year globally. On December 31st we all welcomed the new decade excited and thinking that something great was coming. No one could have expected that a global pandemic would paralyze our lives. However, in such a bad moment, we have managed to find a ray of light […]
How to work with micro influencers to succeed in your campaigns

At SocialPubli we are experts in working with micro influencers. We know their needs and wants. Our years of experience has shown us how to successfully collaborate with them. Saying so, we will give you every tip and trick to bring the most out of your campaigns. Similar values According to the SocialPubli Influencers Study, […]
Choosing the right influencers

Marketing with influencers is a form of marketing already known by everyone, for the ability to impact on the public and users of social networks. We live permanently connected to our social networks and we receive hundreds of stimuli through our Feed and/or timeline. Instagram, Twitter, Youtube have become our direct connection with celebrities, bloggers, […]
Advantages of An Effective Influencer Strategy

Today, many brands are joining the trend of collaborating with influencers. Everyday there are more companies investing in digital PR strategies in order to amplify their communications. According to the IAB “2016 Annual Study of Social Networks”, 85% of users on social media platforms follow influencers using these platforms. For women, the percentage is even […]
International Women’s Day: The Queen of Instagram

Today is International Women’s Day, and to celebrate it, we have reviewed the most followed accounts of women on Instagram. It should come as no surprise that besides being the female stars of Instagram, the top three spots also belong in the TOP 5 worldwide in number of followers. Do you want to know who […]