Five Times Where Reality Looked Too Much Like Black Mirror

black mirror realidad

Black Mirror presents exaggerated situations about how technology can affect us and how society can change until it reaches dystopian limits. Although they exaggerate, there are times when real life, for better or for worse,  reminds us a lot of episodes from the series,. Shall we take a look? 1 – The Entire History of […]

How to work with influencers so your Instagram campaigns will be winners

campañas instagram

If you’re planning to start an ad campaign on social media using influencers as the spokespersons for your brand, it’s important to keep in mind some of the important tips on working with them that we’re going to share with you below. Emphasize with Influencers!  Put yourself in their shoes! Picture yourself as the influencer […]

Collaborative Intelligence and the Future

Inteligencia colaborativa

Collaborative intelligence developed in the digital environment, without any physical limitations and giving everyone a voice.  Users act autonomously, contributing their ideas and individual experiences in order to create something or solve a problem. Wikipedia was the start of this, although with certain differences.  In their case, it could be called collective intelligence because although […]

Digital generations

The Internet has been for several years already something we can no longer live without. It has changed the way we communicate and get informed, but it has also changed generations. The Internet does no longer discern generations by age. The various elements that make the distinction are social and political circumstances surrounding each person, […]

Marketing strategies for 2016

marketing 2016

A month has already gone in 2016. If you had any doubt, the digital marketing is ever more essential to do a campaign for your business. In the following we explain some tips that you should not skip to become number one on the Internet. Create content Companies have to invest in a contents strategy […]

Marketing strategies for children

Marketing para niños

Many parents become influenced by their children preferences when buying the product of one brand or another. Conquering the children’s mind has become key in marketing. The first thing to do is analyse what age range we want to target. For example, children of ages between 3 and 8 are more exposed to television, so […]

Word-of-mouth marketing, the most important social network

Boca a boca marketing

The oldest advertising strategy known to mankind is word-of-mouth, and it has always been the most efficient way to attract new customers. Why is it so? Very simple: the recommendation of a person that is close to you makes you feel reassured, it gives the product a different perspective and we do not risk trying it and […]