online marketing Tag

  Influencer marketing is essential for brands.  It’s a strategy by which brands become known using influencers:  people who are able to persuade their followers and increase brand awareness though their posts on social media or blogs.  In some ways they are the link between the brand and its target audience. But

If you’re planning to start an ad campaign on social media using influencers as the spokespersons for your brand, it’s important to keep in mind some of the important tips on working with them that we’re going to share with you below. Emphasize with Influencers!  Put yourself in their shoes!

Today, many brands are joining the trend of collaborating with influencers.  Everyday there are more companies investing in digital PR strategies in order to amplify their communications. According to the IAB “2016 Annual Study of Social Networks”, 85% of users on social media platforms follow influencers using these platforms.  For