How To Go From Being a Micro-Influencer to Becoming a Macro-Influencer
On Saturday, October 28th, 2017, Samsung MadFun was held,- this is the biggest festival of viral phenomenon. Some of Spain’s best known YouTubers made presentations for their followers in the city of Barcelona. If you’re a micro-influencer and you want to know how to be up on stage at a festival like Samsung MadFun, then […]
Keys to a Successful Marketing Strategy Using Social Media
Social media is powerful tool and brands know it. That’s why they’re turning more and more to influencer marketing, – the successful strategy that lets companies reach into any corner of the market using influencers. We already know that consumers trust the opinions of their friends and family more than those of anybody else. That’s […]
Keys to avoid boring your audiences on Instagram
Making extra money by posting ads on Instagram is the primary motivation of micro-influencers. In many cases, the more important goal is to make sure the influencer’s profile doesn’t turn into an advertising catalog. To prevent this, there are a number of keys points that influencers should keep in mind; Know your audience: Knowing which […]
The Power of Micro-Influencers
Today it is extremely common for brands to include some kind of influencer activity as part of their social media marketing strategy. So, what happens when it is time to decide who you’re going to create your campaign with. Which is better: should you choose celebrities or anonymous users on social media? In this article, […]
How to Create an Attractive Profile on Instagram
Your favorite Instagrammers all lead different lives. One publishes their luxury trips and shows hotels with extravagant showers. Another, on the other hand, travels with a caravan and stays at campsites far removed from the city. Another might post healthy recipes and drink de-tox smoothies. And it’s most likely that you’re following the account of […]
How to do “classy” clickbait
Clickbait is considered to be false advertising and bad. But, what if we were to use it with care? What if we used it properly, like a true English gentleman would. The purpose of clickbait is to attract attention and make people click. There is nothing wrong with describing content in an interesting way, in […]
Should You Buy Followers on Your Social Networks?
There are times when it’s difficult to make an account take off, even though you have quality content. A large number of followers makes a good first impression on users, but is it really a good idea to buy followers in order to give the account a push? Just like a chapter out of Black […]
Collections, The New Advertising Format from Facebook
The social network of Mark Zuckerberg surprises us on a weekly basis with new tools and functionalities (we already told you a few weeks ago about how he’s developing his own Artificial Intelligence). This time we want to focus on Collections, the new ad format which Facebook just announced in its blog. Context It is […]
How to Make Your Content Go Viral on the Social Networks
When content goes viral, it creates a phenomenon with tremendous impact. The content propagates by itself on social media and this means it reaches a much larger number of people. The key is to create quality content which attracts the user’s attention and which leads to their interaction with the content. When this happens, it […]
International Women’s Day: The Queen of Instagram
Today is International Women’s Day, and to celebrate it, we have reviewed the most followed accounts of women on Instagram. It should come as no surprise that besides being the female stars of Instagram, the top three spots also belong in the TOP 5 worldwide in number of followers. Do you want to know who […]
