Being a brand that just manufactures products or sells services, and presenting yourself this way to consumers, simply doesn’t work anymore. Today we are used to feeling the essence of...

Facebook, Twitter, YouTube, Pinterest, Instagram…. Who doesn’t have a profile on at least two of these, and maybe on all of them? These are some of the most popular social...

On Saturday, October 28th, 2017, Samsung MadFun was held,- this is the biggest festival of viral phenomenon. Some of Spain’s best known YouTubers made presentations for their followers in the...

Social media is powerful tool and brands know it. That’s why they’re turning more and more to influencer marketing, – the successful strategy that lets companies reach into any corner...

  Influencer marketing is essential for brands. It’s a strategy by which brands become known using influencers: people who are able to persuade their followers and increase brand awareness though...

Making extra money by posting ads on Instagram is the primary motivation of micro-influencers. In many cases, the more important goal is to make sure the influencer’s profile doesn’t turn...

If you’re planning to start an ad campaign on social media using influencers as the spokespersons for your brand, it’s important to keep in mind some of the important tips...

Today it is extremely common for brands to include some kind of influencer activity as part of their social media marketing strategy. So, what happens when it is time to...

Your favorite Instagrammers all lead different lives. One publishes their luxury trips and shows hotels with extravagant showers. Another, on the other hand, travels with a caravan and stays at...

Collaborative intelligence developed in the digital environment, without any physical limitations and giving everyone a voice. Users act autonomously, contributing their ideas and individual experiences in order to create something...