The Best Local Ads…. In the World
In this era of “over” information, we get lost in the constant barrage of campaigns and virals which hit us from all sides. Therefore, we wanted to breathe for a moment now to shine the spotlight on some ads which were made for local populations and which show a huge
Storytelling: the art of telling a story
Art can be defined as any creative situation, aesthetics or communicative with emotional purposes. This is what we hope to achieve, since storytelling is an art form. With storytelling, we hope to tell stories in a magical way and connect with our users, seeking their empathy and transporting them to another
How to do “classy” clickbait
Clickbait is considered to be false advertising and bad. But, what if we were to use it with care? What if we used it properly, like a true English gentleman would. The purpose of clickbait is to attract attention and make people click. There is nothing wrong with describing content in
The first virals on the Internet
Our lives would be a little less exciting without all the entertainment that memes and viral posts have given us. The Internet (and its users) never cease to surprise us with their flashmobs, fails, funny songs, and clothes that separate the planet into two sides. But, -- how has this
Evolution of The Emoji
Of all the languages in the world, there is one which is universal and can be understood anywhere on the planet: The language of the emoji. There was a time when they were the latest novelty. But with the passage of time they have become just another way of communicating. The first
SocialPubli.com Nominated for “Top Digital Innovator” at the PortadaLat Awards
We could not be more pleased with our nomination for “Top Digital Innovator” at the PortadaLat Awards 2017, an event which brings together the top professionals in business and marketing. We need your vote to win and to continue growing and bringing you the best campaigns! The event, which is now
Should You Buy Followers on Your Social Networks?
There are times when it’s difficult to make an account take off, even though you have quality content. A large number of followers makes a good first impression on users, but is it really a good idea to buy followers in order to give the account a push? Just like a
Collections, The New Advertising Format from Facebook
The social network of Mark Zuckerberg surprises us on a weekly basis with new tools and functionalities (we already told you a few weeks ago about how he’s developing his own Artificial Intelligence). This time we want to focus on Collections, the new ad format which Facebook just announced in
Advantages of An Effective Influencer Strategy
Today, many brands are joining the trend of collaborating with influencers. Everyday there are more companies investing in digital PR strategies in order to amplify their communications. According to the IAB “2016 Annual Study of Social Networks”, 85% of users on social media platforms follow influencers using these platforms. For
How to Make Your Content Go Viral on the Social Networks
When content goes viral, it creates a phenomenon with tremendous impact. The content propagates by itself on social media and this means it reaches a much larger number of people. The key is to create quality content which attracts the user’s attention and which leads to their interaction with the
